Why is Social Media Management important to your business?



Quick Definition: SOCIAL MEDIA MANAGEMENT can be described as an innovative, creative and smart way of establishing and managing your online business profile & presence to the masses

What is SOCIAL MEDIA?
Social Media is a network of online communities that connect with each other often relaying what they are up to and what occupies their thinking! It all boils down to "Hello world, this is me and this is what i like doing"


Why is this important for your business?
Essentially, it is all about people and how you can find out what they need. Social media platforms provide opportunities for businesses to engage with their communities in a unique way, listen to what they need, and respond in a in a way that meets their needs!

Promoting your business online is one of the most innovative ways that will yield results almost immediately.

Managing Blogs, chatting, managing a profile with social media sites such as Twitter, LinkedIn, and Facebook are some of the easiest ways for letting people know about your range of services.

Once you become familiar with the range of platforms available for networking with the masses the more you are bound to succeed with managing your business profile

How can you participate in this approach to build your online business presence?
Personal insights: My cousin and I have decided to take a leap into developing an online presence and innovating a way forward for our own business - and what follows is our FIRST STAGE

The Key Outcome: Set the platform in place

How: Strategy for stage one
  • Establish a presence with Social Media Sites including: Facebook, Twitter, LinkedIn, U-Stream, Skype, SWOM, & BLOGS
  • Set up a specific WEBSITE and establish Page Ranking and Authority
  • Secure a specific DOMAIN
  • Develop a professional PROFILE: a short bio for sites such as Twitter and a Long bio for sites such as our website and LinkedIn
  • construct a SPLASH page to provide quick information re: service/product
  • BACKLINKING - established using BLOGS, social bookmarking sites (Technorati, DIGG, Propellor etc), videos, articles, and from social media sites (FB, Twitter etc)

Well, thats the plan; check back for an update on how we actually did it!





No comments: